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Can 'Despacito' Bounce Back To No. 1 And Break An All-Time Record In The Process?

September 18, 2017

A still from Luis Fonsi and Daddy Yankee's "Despacito" music video (2017 Universal Music Latino).

 

Just two weeks ago, Luis Fonsi, Daddy Yankee and Justin Bieber were steady at No. 1 on the Hot 100, the all-encompassing singles tally here in the United States. The trio was on their 16th consecutive turn in the top spot with their international smash hit “Despacito,” which made history by matching the all-time record for the most weeks spent in charge of that important tally. The three musicians are now tied with Mariah Carey and Boyz II Men, who managed 16 weeks with their collaborative hit “One Sweet Day” back in the 90s.

 

Just before “Despacito” held its 16th week atop the Hot 100, many were already wondering if it could hold on for just one more frame, which would have made the Latin cut the longest-running No. 1 song ever. Another major single stepped in and blocked that from happening, but now that some time has passed, does “Despacito” stand any real chance of returning to the highest slot on the listing?

 

The fact that “Despacito” was able to reach No. 1 in the first place, to say nothing of the fact that it now stands as the longest-running chart-topper ever, proves that truly anything is possible when it comes to the music industry, but at this point, it looks as if the Spanglish cut has run its course, and it seems as if there is nowhere to go but down.

 

Fonsi, Yankee and Bieber’s most successful song was booted from the top by Taylor Swift’s “Look What You Made Me Do,” which bolted from No. 77 to No. 1 in just its second frame on the Hot 100, resulting in one of the largest jumps to the pinnacle. She has now collected a pair of weeks in charge, and that could easily turn into three or four soon enough.

 

Even if Swift’s latest doesn’t continue to rule, there are one or two other hits that seem like they may be the next to take the reigns. The next most obvious No. 1 single is hip-hop newcomer Cardi B’s “Bodak Yellow (Money Moves),” which has now stalled in the runner-up position. The song, her first charting appearance, is gaining ground across all metrics every week, and all Cardi B needs is for “Look What You Made Me Do” to lessen in popularity just a little bit more in order to claim the title.

 

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